The latest addition to the Range Rover family fills the void between the Evoque 
and the Range Rover Sport.

  In 1970 Land Rover launched the original Range Rover. Almost half a century later that spirit of innovation continues with the introduction of the Velar, the fourth member of the Range Rover family.

Land Rover Chief Design Officer, Gerry McGovern, said: “We call the Velar the avant-garde Range Rover. It brings a new dimension of glamour, modernity and elegance to the brand. The Range Rover Velar changes everything.”

Refined for every occasion and for various terrains, the Range Rover Velar uses unique sustainable materials and advanced engineering to continue Land Rover’s drive to go Above and Beyond.

The origin of the Velar name (pronounced vel-ar) dates back to the first Range Rover prototypes of the Sixties: the pioneers of the luxury SUV landscape. When development engineers needed to hide the true identity of the 26 pre-production Range Rover vehicles, they chose the name Velar, derived from the Latin velare meaning to veil or cover.

The Velar breaks cover on March 1, 2017 and will be debuted in the U.S. at the New York International Auto Show in April.

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